Paid Media Manager

Company: Launch Potato
Salary: $80,000–$100,000/year
Job Type: Full-time, Remote


About Launch Potato

Launch Potato is a dynamic digital media company specializing in connecting advertisers with customers at every stage of the consumer journey. With headquarters in vibrant downtown Delray Beach, Florida, and a global team across 12+ countries, we excel in innovation, performance, and collaboration.

We’re looking for talented individuals who thrive in fast-paced, entrepreneurial environments and are eager to make an impact.


Role Overview: Paid Media Manager (Native)

As a Paid Media Manager (Native), you will lead and scale Launch Potato’s native advertising campaigns on platforms like Taboola, Outbrain, and Revcontent. You’ll manage significant budgets across multiple verticals, create high-performing ads, and use data-driven insights to achieve and exceed ROI goals.

This is a remote role for candidates based in the United States Remote Jobs


Key Responsibilities

Plan, launch, and optimize native ad campaigns across platforms (Taboola, Outbrain, Revcontent).

Research and establish new traffic sources (e.g., MediaGo, MGID).

Develop compelling ad creatives and direct-response copy targeting specific audiences.

Collaborate with internal teams on A/B testing, optimization, and performance strategies.

Analyze campaign data to drive decision-making and improve ROI.

Create and maintain best practices for native advertising, including a detailed playbook.

Support hiring and training for the paid media team.


What You Need to Succeed

4+ years of hands-on experience with native advertising campaigns (Taboola, Outbrain, Revcontent).

Proven track record in direct-response marketing with high-performing ads.

Strong analytical skills and expertise in data visualization tools (Excel, Power BI, Tableau).

Excellent communication skills to collaborate effectively across teams.

Creative problem-solving skills with a results-driven mindset.

Nice to Have:

Experience in personal finance verticals or similar industries.

Familiarity with additional native ad networks (e.g., MediaGo, MGID).


Why Join Launch Potato?

Competitive Pay: $80,000–$100,000/year + profit-sharing bonus.

Growth Opportunities: Take ownership of high-budget campaigns and advance within the company.

Global Team: Join a diverse, inclusive culture that values innovation and collaboration.

Performance-Driven Culture: Rewarding exceptional results with opportunities for growth.


How to Apply

Are you a native advertising expert ready to take your career to the next level? Apply now and become a key player in Launch Potato’s high-performing, innovative team.

Launch Potato is an Equal Opportunity Employer. We value diversity, equity, and inclusion in our workplace.


By Karthik

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